h2g2 The Hitchhiker's Guide to the Galaxy: Earth Edition

There seems to be a strange phenomenon arising... cult confectionary!
A lot of this phenomenon surrounds the humble peppermint. I first became aware of this by reading the H2G2 entry on Altoids http://www.bbc.co.uk/dna/h2g2/brunel/A291151, but it soon became clear that other manufacturers wanted a piece of the action and now there are several brands of 'cult peppermints' mostly sold in small tins (the packaging is an important part of the cult)

Altoids: Small strong mints, also available in Cinnamon & Wintergreen flavours - marketed with strangely 1950's pulp fiction style adverts.

Penguin Mints: These are sugar-free and caffeinated, also available in
cinnamon, chocolate (flavouring - not coated with), and 'decaffeinated'(!?) - These ones are my favourite so far.

Warp Mints: Small round tins of caffeinated minty tablets with a strange herbal taste - they contain Ginseng and Guarana. Also available in cinnamon and now lime flavour too.

XTZ Mints: Small and herbal caffeinated sugar-free mints with peppermint, spearmint, wintergreen, guarana, gingko-biloba and ginseng

Hypermints: Caffeinated again, but with sugar. Sorry, no pretty tin with this one...

All of these products are relatively expensive for what are after all "only mints" - but the idea seems to be that there is something strangely 'superior' or 'wierd' about them and their users.