This is a Journal entry by Lonnytunes - Winter Is Here

B******s ruled OK

Post 1

Lonnytunes - Winter Is Here

Another "b" word may be sneaking into acceptable speech.

It seems B*****ks has followed Bxxxxr to become an acceptable word on New Zealand radio and television.

The Advertising Standards Complaints Board has declined a complaint from a parent who was upset at the expression being used in a TV advertisement at quarter to six at night.

The board says b*****ks is defined as an exclamation of annoyance of disbelief, and replaces the words nonsense or rubbish

It notes just 19 per cent of a thousand people surveyed, found the word either fairly or totally unacceptable.

The advertisement at the centre of the complaint went to air for several months on TV3.

It was a promotion for radio station Channel Z.

Two of the announcers were referred to as "talking a lot of b******s".


B******s ruled OK

Post 2

Lonnytunes - Winter Is Here

Oh dear. B*****ks survived but look what happened to my old friend Buggar.

It seems B*****ks has followed Bxxxxr to become an acceptable word on New Zealand radio and television.

Buggar was used as an exclamation mark in a NZ TV advertisement that won the top prize at an international advertising award ceremony last year. The prize-winning ad has been broadcast all around the world with few, if any, problems.

It's moderation madness


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